An event website.
It's the place where your event comes to life before it even starts.
It's where potential attendees first interact with your event, getting a taste of what's to come and deciding whether they'll participate or not.
The main goal of the website?
It’s clear: to turn as many website visitors into registrants.
For that, you need a well-designed website.
A well-designed event website acts as a branded hub, combining engaging content with a seamless registration process to draw people in.
But how do you create one?
Simple, by using a dedicated event website builder.
Tailored specifically for event needs, these platforms come packed with features like customizable templates, social media integrations, and efficient registration management, all designed to maximize conversion rates.
Not all event website builders are equal, though.
Each excels in different areas, so it's important to choose one that fits your event's theme, type, goals, scale, and audience.
To help you find the right tool for your specific needs, in this article, we'll go over 7 best event website builders for your events in 2024. We’ve carefully selected each to showcase their strengths, from powerful customization tools to user-friendly interfaces and everything in between.
By the end of this guide, you'll have a clear understanding of which event website builder can best meet the specific needs of your event, helping you turn every visitor into a registered attendee.
Ready to find the best event website builder for you?
Let's get into it.
Why Do You Need a Specialized Event Website Builder?
Before we go into the core of this article, we first need to cover some things.
As we already mentioned in the introduction, to create an event website you need a specialized event website builder. But why is that? Isn't a regular website builder sufficient?
Well, technically, you could use a generic builder, but you shouldn't - and here's why:
Increased Efficiency
Most event website builders are not standalone tools - they are integral components of broader event management platforms.
What this means is that these builders are part of a larger ecosystem designed to streamline every aspect of event management.
Event management platforms come equipped with a suite of tools specifically designed for events, such as registration system, detailed schedules, speaker bios, check-in systems, badge printing, an agenda builder, and comprehensive speaker and session management.
When you have all these features working seamlessly together, the efficiency multiplies.
You don't have to waste time integrating separate systems or worry about inconsistencies - everything is connected. Whether it’s syncing attendee data with your CRM, updating schedules, or aligning ticket sales and registration forms, the entire process is harmonized.
At least, that’s the case with Accelevents, where all the features are designed from the ground up to work seamlessly together.
This efficiency is something that general website builders like WordPress or Wix can’t match, simply because they're not built with event-specific functionalities in mind.
Professional Design
Appearance matters, especially when it comes to events.
A professional design can set the tone for your event, creating an inviting and memorable first impression.
For example, with Accelevents, you have three main ways to design your event website:
1. Leverage Customizable Templates: You can start with one of the many pre-built templates that are not only attractive but also cater specifically to different types of events. Whether it's a conference, a seminar, or a corporate retreat, these templates allow you to quickly spin up a page that aligns perfectly with the theme and vibe of your event.
2. Design from Scratch: If you prefer total creative freedom, the drag-and-drop Event Website Builder allows you to build your event site from the ground up. This tool makes it easy to arrange elements exactly how you want them, ensuring your site is unique and tailored to your specific needs.
3. Implement Custom CSS: For those who need full design control, implementing custom CSS allows you to fine-tune every aspect of your site’s appearance. This option is perfect for matching your website precisely to your brand’s identity and ensuring consistency across all visual elements.
All our design options are optimized for user experience, ensuring that your attendees can navigate your site easily and efficiently. This level of customization and professional appeal is rarely achievable with general website builders, which often lack event-specific design options.
Seamless Integration
Seamless integration is paramount, and specialized event website builders excel in this area by effortlessly connecting with various tools and platforms that you're likely already using.
That's primarily accomplished through the registration functionality.
The registration form on the event website or event page captures the registration data, which can then be pushed over to email marketing platforms and customer relationship management (CRM) systems.
This ensures that all components work together smoothly, streamlining communication and data flow, and enhancing the overall management of the event.
Typically, you'll want to have a variety of integration methods to make this process as flexible and efficient as possible. For instance, with Accelevents, you can connect the platform with your existing tech stack through native integrations, Zapier, webhooks, or an API.
This variety allows for seamless data transfer across different systems, ensuring that attendee information and other vital data are always up-to-date and accurately synchronized.
In contrast, generic website builders often require additional plugins and custom coding to achieve similar results, which can be both time-consuming and prone to errors.
How to Choose an Event Website Builder for Your Events in 2024?
Now that we've covered why a specialized event website builder is essential, let’s talk about how to choose the right one for your needs in 2024.
With numerous options available, picking the best one can seem daunting.
However, focusing on a few key aspects can make this decision much simpler.
Let’s look at what features and considerations are most important when selecting the best event website builder that fits your event’s needs perfectly.
1. Ease of Use
When choosing an event website builder, ease of use should be at the top of your list.
As many event professionals aren't comfortable with hardcoding their website or event page, choosing a no-code solution is definitely something you should do if you are not very tech-savvy or if you don't have a web developer to assist you.
You want a platform that you can navigate effortlessly, one that empowers you to create and customize without needing to write a single line of code.
Look for builders that offer intuitive interfaces, drag-and-drop functionality, and clear, straightforward instructions. This ensures that you can set up your event website quickly and efficiently without needing extensive training or technical support.
An easy-to-use builder not only saves time during the setup process but also reduces stress, allowing you to focus more on the event itself rather than on figuring out how to use the software.
2. Functionality
Functionality is another very important factor when selecting an event website builder.
The right builder should provide all the necessary tools to build a killer website that will wow your audience and serve your event’s specific needs.
This includes capabilities like custom event registration forms, event schedules, multi-track agendas with numerous sessions running concurrently, interactive elements like maps and galleries, and mobile device compatibility to ensure attendees can access your site on any device.
Moreover, attendees should be able to explore speaker bios, sponsor and exhibitor profiles, and detailed venue maps, all contributing to a richer event experience.
Additionally, it's essential that any changes made in the backend — whether updating speaker bios, modifying session details, or adjusting the agenda — are reflected in real-time on the website. This dynamic updating ensures attendees always have the latest information without the need for manual refreshes.
Moreover, if you want to build a standalone event page to sell sponsorship or exhibitor packages, your event website builder should allow you to create unlimited event pages for different purposes. This means you can design separate pages for attendees, sponsors, exhibitors, and more. Alternatively, your builder should include the ability to create multiple interconnected pages, such as one for the agenda, another for speakers, and another for sponsors.
Overall, robust functionality in a website builder enables you to create a dynamic and engaging online presence for your event, ensuring that every aspect is aligned with the needs of your audience and the goals of your event.
3. Scalability
Whether you’re organizing a small workshop or a large conference, your website platform needs to handle varying levels of traffic and participant interaction smoothly.
A scalable website builder allows you to add more pages or features as your event grows, ensuring that the site remains stable and responsive no matter how many attendees are involved. This means implementing scalable hosting solutions and optimizing content loading to manage increased traffic without a hitch.
Additionally, it’s important that the platform can handle sudden spikes in traffic, particularly during event registrations or when sending out mass communications.
Features like load balancing are essential here, as they help distribute traffic evenly across the server network, preventing any single server from becoming overwhelmed. This is crucial for maintaining site performance and availability, especially during peak times.
You don’t want your site to buckle under pressure when it matters most, right?
4. Brandability
Before choosing an event website builder, think about how well it lets you brand your event.
This is where the concept of white labeling comes into play. White labeling means making the event website your own, without any sign that you used external software. It's like putting your label on the bottle, making the event unmistakably yours.
For some events, especially those seeking a high level of professionalism or integration with existing brands, being able to remove all mentions of the software provider is essential.
This might include using a custom domain that reflects your event directly, rather than a generic link provided by the platform.
For example, instead of having a URL like https://www.accelevents.com/e/your-event, you could have https://yourdomain.com/yourevent.
But this is just one aspect of branding.
True brandability extends beyond just the URL.
It encompasses everything from the website layout to the specific elements that attendees interact with.
This means having the ability to tailor every part of the event site to fit your visual and communicative style - whether it’s through customizing the background images, the style of buttons, or even the type of content displayed.
All these elements should consistently reflect your brand's voice and ethos, ensuring that the event feels like an integral part of your organization's overall presence.
So when evaluating a website builder, check if it allows you to:
- Customize the domain and all aspects of the site’s appearance.
- Change colors, fonts, and layouts to match your brand guidelines.
- Remove or replace the software provider’s logo with your own.
However, brandability shouldn't stop at the website. It's important to ensure that the solution you choose allows for cohesive branding across all aspects of your event. This includes the event app, email invites, order confirmations, badges, check-in kiosks, and more. Consistent branding in all these areas reinforces your event's identity and creates a seamless experience for attendees.
5. Integrations
An event website is not an isolated entity - it’s a part of your broader event management ecosystem.
Thus, effective integration with CRM platforms, email marketing tools, and social media channels is essential.
Such connections streamline workflows, increase attendee engagement, and ensure a consistent experience from initial contact to post-event follow-up.
By choosing a website builder that offers robust integrations, you can automate tasks, simplify communications, and gather insights all in one place, making your event management more efficient and cohesive.
However, it's important to consider the variety of integration methods available, as these can significantly impact how seamlessly different systems work together.
For example, platforms like Accelevents allow you to connect with any tech stack through multiple integration methods, including:
- Native Integrations: These are built directly into the platform and offer the smoothest user experience with minimal setup.
- Zapier: Allows for connecting with thousands of other apps without needing to write any code, ideal for automating routine tasks and workflows.
- Webhooks: These provide a way to send real-time data from one app to another whenever a certain event happens, offering great flexibility.
- APIs: Full access to the platform's capabilities, allowing for deep, custom integrations tailored to specific needs.
This flexibility in integration methods ensures that your event platform can interact effectively with your existing systems, enhancing overall functionality and workflow.
6. Analytics
Speaking of insights, the power of analytics in event management cannot be overstated.
That’s why choosing an event website builder with comprehensive analytics tools is a must.
These tools should help you track website traffic, visitor behaviors, registration rates, and engagement levels throughout your site.
This data is invaluable as it provides real-time feedback on what’s working and what isn’t, allowing for quick adjustments to enhance the attendee experience.
Additionally, analytics can help you measure the success of your marketing efforts and gain a deeper understanding of your audience, paving the way for more targeted and effective strategies.
7. Customer Support
When you're in the thick of event planning, having access to prompt, knowledgeable customer support can make all the difference.
So, look for a builder that offers various support channels - whether it's live chat, email, or phone assistance.
The ability to quickly resolve issues, get answers to your questions, and receive guidance on using the platform's features ensures that any technical hiccups don’t slow you down.
8. Price
Finally, consider the price of the event website builder.
Here, it’s important to note that all the builders on our list are part of larger event management platforms. This means you’re not just paying for a website builder but for a comprehensive suite of tools that assist in various aspects of event planning.
Anyway, just because you want a good, reliable solution doesn't mean you should pay a fortune for it. Assess the pricing structures of different options and find one that offers a balance between cost and features.
Many platforms provide tiered pricing plans, so you can select a package that meets your current needs without overspending.
The most expensive option isn’t always the best, so go for a platform that offers great value, giving you the essential tools for managing your event without breaking the bank.
7 Best Event Website Builders For Your Events in 2024
Alright, now that you know what to look for in an event website builder, let’s dive into the best options available in 2024.
We’ve curated a list of 7 top-performing builders that stand out in the market for their robust features, user-friendly design, and overall effectiveness.
Whether you're organizing a small gathering or a large-scale conference, these platforms can help you create a professional-looking event website that meets all your needs.
Let’s take a closer look at 7 best event website builders that you can use for your events in 2024.
1. Accelevents
Let's start things off with Accelevents, an end-to-end event management platform for virtual, in-person, and hybrid events, with an in-built event website builder.
As Accelevents was designed to be easy to set up, customize, and use, all of its features, including the event website builder, are designed with user-friendliness in mind.
But what makes the Accelevents event website builder so great?
Well, first of all, it offers two flexible options: you can build your event page yourself or you can use one or more embeddable widgets that integrate smoothly with your existing site.
Creating Standalone Sites
If you decide to create a standalone site, Accelevents provides 3 different ways you can do that.
You can choose from a library of conversion-optimized page templates or build your own website from scratch using intuitive drag-and-drop tools. If you’re comfortable with coding, you can also use JavaScript and CSS to customize your event site even further for a truly unique look.
Once you have a web design you like, you can save it as a template to use again.
To give you a better explanation of the design options available, with Accelevents you get two types of event design customizations: standard and advanced.
- Standard: Allows you to edit default event landing page themes. You can upload images, adjust colors, customize navigation tabs, and edit the event page URL. You can also show or hide page components such as organizer information and social media sharing options. This level of customization helps you tweak existing templates to better fit your event's theme without needing to start from scratch.
- Advanced: Available for Enterprise and White Label plans this option is ideal for fully customized solutions. It features a drag-and-drop interface that supports extensive customization, including the addition of custom CSS. This lets you alter interactive elements of your event's landing page down to the finest detail, providing a truly tailored experience.
These customization options are crucial for putting your brand front and center.
Speaking of your brand, with Accelevents, you can customize your site with your brand’s fonts, colors, and visuals, ensuring every aspect of your event resonates with your identity.
This allows you to create a stunning, branded event website that not only attracts attendees but also converts them into registrants.
Embedded Widgets
If you prefer to integrate event features into your existing company website, you can do that too using Accelevents' embeddable widgets. These widgets automate updates for registrations, speaker details, and agendas, ensuring your content remains fresh and engaging for attendees without extra effort on your part.
Here’s the list of embeddable widgets Accelevents offers:
- Agenda
- Speakers
- Tickets
- Count Down
- Exhibitors
- Sponsors
- Event logo
Scalability
Accelevents is built with scalability in mind.
It features rapid load times and is optimized for SEO, which boosts your visibility in Google Search engine and maximizes discoverability through Google Events. The platform also offers enterprise-level security and is hosted on the world's leading infrastructure provider to ensure reliability and stability.
What’s more, for those hosting large or complex events, Accelevents supports unlimited pages for unlimited creativity. This means you can boost ticket sales with pages tailored for different ticket types and drive booth and sponsorship sales through dedicated exhibitor and sponsor pages.
Integrations with Other Modules
Besides the outstanding website builder, Accelevents’ platform helps event organizers manage every aspect of their event.
This includes features like advanced ticketing and registration flows, virtual and in-person event check-ins, a broadcasting studio for live streaming, exhibitor and sponsor management, attendee engagement features, lead capturing, and in-depth analytics, among many others.
All in all, Accelevents provides a smooth and streamlined experience for organizers, exhibitors, and attendees alike, making it a robust choice for your event website needs in 2024.
Accelevents Scores:
Integrations: Marketo, HubSpot, Salesforce, Cvent, ActiveCampaign, Facebook Pixel, Google Analytics, and Intercom, just to name a few.
Pricing Plans:
- Professional: Starting from $5000
- Business: Starting from $12000
- Enterprise: Contact for a quote
- White label: Contact for a quote
2. Whova
Next up, we have Whova, an all-in-one platform known for its award-winning event app. But here, we won't be talking about event apps. (We have another article on that subject.)
Here, we'll be talking about Whova's event website builder.
Whova's website builder aims to simplify event planning by offering a range of easy-to-use tools.
With its drag-and-drop interface and stylish website templates, you can create an event website quickly, without needing any coding or design skills.
Whova also provides up-to-date insights into the effectiveness of your event promotion, with web traffic analytics to help you refine your event marketing strategy. This way, you can target potential attendees more effectively.
For social media engagement, Whova includes visually appealing templates to create posts quickly. These posts can be scheduled across multiple channels through the dashboard, allowing you to reach a wider audience.
The builder also empowers speakers and attendees to share their event experience through ready-to-use social media templates. These help build excitement and attract more people to attend your event, while the real-time social media posts on your website generate buzz around your event.
Overall, Whova’s event website builder makes it easy to promote and manage your event's online presence, offering useful tools to increase visibility and attendee engagement.
Whova Scores:
Integrations: Cvent, Eventbrite, RegFox, and other CRMs and tools via Zapier
Pricing Plans: Contact for a quote
3. InEvent
Now, we have InEvent, another all-in-one event management platform for in-person, hybrid, and virtual events that also offers an event website builder.
InEvent’s website builder is crafted for those who aren’t tech-savvy.
It allows you to create a stunning website for your event in minutes.
The process is straightforward - select from a variety of content blocks like text, images, videos, galleries, and contact forms, and simply drag and drop them into place.
This tool makes it easy for anyone to construct a professional-looking website without needing to write a single line of code.
For customization, InEvent provides a wealth of event website templates and themes. These can be tailored to fit your event’s unique style by adjusting fonts, colors, and design elements, ensuring your website resonates with your event branding.
InEvent’s builder also integrates smoothly with existing pages through dynamic plugins that only load necessary information, like event maps, floor plans, or speaker details. This enhances your website’s functionality without complicating the user experience.
Moreover, InEvent supports custom domains, allowing updates to your website to sync automatically with your management platform. This means any changes you make are instantly reflected on your site, keeping your event information current.
Additionally, you can choose to make your event website publicly accessible or available only to registered participants, providing flexibility depending on your event’s needs.
InEvent Scores:
Integrations: ChatGPT, Zapier, Marketo, HubSpot, Veeva, Segment, Intercom, and many others.
Pricing Plans: Contact for a quote
4. Stova
Moving on, we have Stova, end-to-end event management software solutions suitable for various types of events, no matter the size or the location.
Stova provides tools to create impactful event websites that attract the right audience.
You can start with a pre-existing template or craft your own to reflect your event's brand, which you can also reuse for future events. For those with the know-how, importing CSS or HTML to customize the site further is an option, making each website uniquely yours.
The platform is designed to make your event stand out. It allows for the seamless integration of session agendas, speaker information, and other relevant event details directly into your website. This integration ensures that attendees can easily find everything they need in one place, enhancing their overall experience.
Stova also focuses on creating content-rich, SEO-optimized websites.
Integration with Google Analytics helps you understand visitor behaviors and optimize your marketing strategies accordingly.
Lastly, Stova simplifies the attendee journey by eliminating the need for manual spreadsheets and disparate solutions, providing a comprehensive event marketing solution that streamlines processes and enhances efficiency.
This approach ensures that every aspect of the event is managed from a single platform, making event planning and execution smoother and more coordinated.
Stova Scores:
Integrations: API plus direct integrations with Hubspot and Salesforce
Pricing Plans: Contact for a quote
5. Pheedloop
PheedLoop is next on our event website builder list, and while it may not be as comprehensive as other tools, it's a solid option for SMBs.
PheedLoop’s website builder offers flexibility and integration.
You can create a site that automatically syncs with the platform’s app, schedule, and attendee profiles. With widgets, customizable designs, pre-built section templates, and support for CSS and JavaScript, getting your site up and running is quick and efficient.
The platform's standout feature is its seamless syncing. You can update content once, and it automatically updates across all platforms. This simplifies managing information across your website, app, and other portals.
Customization options allow you to align your site with your brand standards.
You can add custom CSS and JavaScript, modify logos and banners, and even white-label the site for a fully branded experience. Custom forms and landing pages provide more personalization.
PheedLoop also includes real-time analytics to track website metrics.
Built-in tools like SmartSight and Google Analytics support provide insights into user behavior, helping you refine your website's performance. Additionally, PheedLoop ensures accessibility compliance, making your event website accessible to a global audience and those with disabilities.
PheedLoop Scores:
Integrations: Integrations available via Zapier
Pricing Plans: Contact for a quote
6. SpotMe
SpotMe is next, offering a no-code event builder that supports unique virtual, hybrid, and in-person event experiences. This tool is fully integrated with your marketing stack, simplifying the entire event process from registration to analytics.
With SpotMe's content management system, Backstage, you can create digital experiences for websites and mobile apps without needing any coding skills.
This system allows for quick and easy event website building, enabling you to launch websites quickly. SpotMe provides templates with pre-configured navigation, layouts, and sample content, all based on the best event landing page design practices and proven success in previous events.
The platform also offers real-time insights, helping you make informed decisions about your event’s performance. You can track detailed data on each attendee, including attendance duration and interaction levels, which aids in optimizing future events.
In terms of security, SpotMe sets a high standard.
It offers enterprise-grade data protection that extends from its mobile apps to its cloud storage solutions, ensuring compliance with corporate regulations through data residency options and privacy controls.
This focus on security and privacy safeguards your event data and supports your company's compliance needs.
SpotMe Scores:
Integrations: Open API plus direct integrations with Marketo, Salesforce, Swoogo, Eloqua, and others.
Pricing Plans: Contact for a quote
7. Cvent
Our best event website builders for event planners list wouldn’t be complete without mentioning Cvent.
Cvent is a leading platform in the event software space, offering everything you need to manage an event, from initial planning all the way to post-event analytics.
Cvent enables you to design standout event websites that not only catch the eye but also make it easy for visitors to become registrants.
With no need for coding experience, you can create responsive and intuitive websites that reflect your brand.
The platform's flexible and intuitive builder includes a responsive drag-and-drop interface and AI-powered content assistance, helping you launch your site quickly.
The builder allows for significant customization.
You can use custom code widgets to personalize your site with HTML, CSS, or JavaScript. Enhance your website’s aesthetics and functionality with code snippets, embed videos, and customized web links and domains. Cvent also supports multilingual websites, catering to a global audience.
In terms of analytics, Cvent provides tools to track where your registrants are coming from and gauge the effectiveness of your marketing tactics. Integrated with Google Analytics and equipped with built-in SEO capabilities and SEO tools, the platform helps you monitor traffic and optimize your promotional strategies.
Cvent also ensures accessibility, making websites easy to navigate for attendees with disabilities. It supports WCAG 2.2 AA standards, offers keyboard-only navigation, and is compatible with most screen readers, ensuring a hassle-free experience for all attendees.
Although Cvent is an industry leader and handles everything from start to finish, like most 'industry giants,' it’s important to mention that it also comes with its set of challenges:
- Complexity: Some users find Cvent's extensive features overwhelming, especially those new to event management software.
- Intuitiveness: The interface may not be as user-friendly as some of the other platforms, requiring a steeper learning curve, which can be especially challenging for beginners.
- Limitations: Despite its robust feature set, certain customizations and functionalities may be restricted.
- Cost: Cvent can be expensive, making it less accessible for smaller organizations or those with limited budgets.
If you aren't a huge organization, don't have an unlimited budget, or are working under tight deadlines, you might want to consider a Cvent alternative. However, if you have the time, money, and human resources, you can't go wrong with this industry giant.
Cvent Scores:
Integrations: Salesforce, Marketo, Zapier, Zoom, Eloqua, Slack, HubSpot, and tons of others.
Pricing Plans: Contact for a quote
Closing Thoughts
Choosing the right event website builder is more than just a task on your event planning checklist; it's a pivotal decision that can significantly influence the success of your event.
As we've explored today, the best event website builders for event planners in 2024 do more than provide basic functionalities. They serve as a powerful tool to attract and convert website visitors into event attendees.
These platforms help you engage visitors with a well-organized and visually appealing website, create a sense of urgency and FOMO with compelling visuals, copy, and testimonials, and finally convert them via strategically placed registration forms that are easy to navigate.
Remember, the goal isn't just to pick a tool that can build an event website.
The goal is to find a solution that aligns most closely with your event's scale, audience, and specific goal.
Ultimately, your event website is the first impression many will have of your event.
It’s worth investing the time to make sure that this first impression is not only good but also true to what your event stands for.
As you move forward, keep these insights in mind, and choose a tool that not only meets your needs but also enhances your ability to create memorable experiences for your attendees, converting interest into confirmed registrations.
